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COB 300 Plan

After being accepted into the JMU College of Business, all students are required to take COB 300, a 12-credit-hour course that integrates marketing, finance, operations, and management. This course sets JMU's College of Business apart by challenging groups to create a new product and develop a comprehensive, viable business plan.

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I took the initiative to develop the idea for CapsuleWear and design its logo, and with my team's help in building a comprehensive business plan, we presented it to our professors as a potential market product. CapsuleWear reimagines medication management with a sleek, pill-holding bracelet that allows consumers to carry their medication conveniently wherever they go—saying goodbye to bulky pill organizers and hello to the future of medication management.

capsulewear, business plan

© 2023 by Samantha Salvemini. All rights reserved.

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